Branding

Co-op Logo

Often referred to as the Co-op Shield.
We have included versions for print and digital application.

Fonts

Our primary fonts are Bliss, Open Sans, Helvetica and Arial.

Primary Brand Colours

Our primary brand colours are Red, White and Grey. These are used to provide accessibility and consistency throughout all brand communications.

Note: Co-op Grey is an important colour that should be used sparingly. It is a neutral colour that helps offset and compliment the Red and White colour combination.

Co-op Red

RGB - 204 0 0
CMYK - 0 100 63 12
HEX - CC0000
PMS - 200

White

RGB - 255 255 255
CMYK - 0 0 0 0
HEX - FFFFFF
PMS - White

Co-op Grey

RGB - 50 62 72
CMYK - 23 2 0 77
HEX - 323E48
PMS - 432

Design Samples

Stripped back visual samples for design context.

Please contact brand@fcl.crs for any questions or concerns regarding Creative assets.